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Project Management is a Means to An End

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Project Management: A Powerful Tool for Achieving Success in Program Management

As business leaders, we're often confronted with challenges that test our ability to achieve our organization's goals and objectives. Enter project management – a strategic and results-driven approach that has the potential to unlock tremendous value and contribute significantly to business success. However, it's important to remember that project management is a means to an end, not the end itself. In this post, we'll explore how to leverage project management as a powerful tool in your toolkit to address business problems and make your organization shine.

The Crucial Connection Between Business Objectives and Project Management

  1. Identify a business problem: By pinpointing areas where your organization struggles, you can identify the need for project management. Whether it's clearly defining scope, enhancing project planning and team collaboration, or proactively managing risks, project management can address organizational challenges and drive positive change.
  2. Align project management solutions with business objectives: Utilize project management as a tool to achieve your organization's goals. Be sure to tie your project management initiatives to specific business objectives, such as reliable delivery, improving stakeholder alignment, resource utilization, etc. to achieve greater customer satisfaction and/or boost market share.
  3. Demonstrate the value of project management: Rather than merely touting its benefits, showcase real-world examples of how project management has positively impacted the organization. Case studies, success stories, and testimonials from satisfied stakeholders can go a long way in supporting your argument for further adopting project management.

Gaining Buy-In and Support for Project Management

The importance of organizational buy-in for project management cannot be overstated. By effectively demonstrating how project management contributes to achieving goals and solving business problems, you can build credibility and foster support among your stakeholders.

  1. Communicate the benefits: Clearly articulate how project and program management can benefit the organization as a whole, making sure to speak to the needs and concerns of specific stakeholder groups.
  2. Leverage data and analytics: Track and measure the performance of your projects, using data-driven insights to highlight the impact of project management on overall business success. Illustrate the connection between project management initiatives and program management outcomes to emphasize the value of these approaches.
  3. Be proactive: Proactively address potential concerns or resistance from stakeholders and management by involving them in your project planning from the start. By leveraging their input and expertise, you can foster investment in the process and demonstrate its value through collaboration.
  4. Celebrate success: Recognize and celebrate the achievements of your project management efforts, whether it's a milestone reached, a deliverable successfully completed, or a project that was delivered on time and within budget. By acknowledging success, you create a positive feedback loop, reinforcing the value of project management within the organization.
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Key Takeaways: Using Project Management to Deliver Results and Achieve Organizational Goals

When approached correctly, project management can act as a powerful tool for delivering exceptional results in your organization. By positioning project management as a strategic means to achieving business objectives, identifying and addressing challenges, and gaining buy-in from key stakeholders, you can drive significant value and help your organization thrive in today's competitive landscape. Remember: Project management is a means to an end – a tool in your toolkit to help your organization reach its full potential.

Video Transcript

At Lilly, I was lucky that they have really a very strong project management culture and project management organization. When you look across pharma, it's hit and miss and has high degree of variability within it. I used to present quite a bit at, Drug Information Association, project management conferences, etcetera.

I can't tell you how many times someone comes up and says, can I have your slides? Absolutely. What do you want to do with them? We need this roadshow. I need these slides. I'm going to go back home and to my organization, and I'm going to show them what project management is, and what project management does, and project management, project management, project management.

And I had to remind them that project management is a means. It's not an end. I wouldn't run through the halls, beating your chest, touting project management. What I would do is find a business problem. Pick one. Pick two if you're aggressive.

Does your organization have trouble defining scope? Does your organization have trouble aligning stakeholders?

Does your organization have trouble appropriately planning projects? Resource loading those projects? Do you have trouble delivering projects? Right, where are those problems?
Use project management as a tool to solve those business problems and you will have your organization buying into project management.

Having a road show, touting the benefits of project management, probably is not the way to go. Project management is a means to an end. The end is what your business objectives, what your business organizational goals are.

Use project management as a tool to deliver those and you will get buy in and support more broadly.

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Pintail Solutions is a niche management advisory firm focused on enabling overall project and portfolio delivery, developing and deploying new business strategies, and delivering construction projects across life science organizations.

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